King Sidharth

Product, Design & UX,
Artist, and Public Speaker

I manage Product & UX at Instamojo.

Also, I speak to students about entrepreneurship & career-life choices. And about design at startup & design events.

Sometimes I play rāgas on the guitar. And I love the oxford comma.


Started in 2012, Instamojo made online payments into a consumer product for small businesses in India.

Now, Instamojo manages payments, working capital loans, logistics, online presence, and other day-to-day needs of over 3 lakh Indian businesses from tier-2 & 3 cities.

In the Past

My last stint was running a UX Design agency (as a co-founder) with clients ranging from fin-tech products, news website, clients like Horlicks.

I’ve working with startups since early 2010’s. Including — Cleartax, Akosha (online legal filings), L-pad (startup incubator), Location based Products, and other fin-tech startups/products.

In my past lives I've run online blogs (that made money from online marketing), ran an online magazine & media production house, online theme businesses, etc.


I’ve spoken at college & other events including TEDxTirupati, BITS Pilani (Goa), VJTI (Mumbai), NMIMS (Mumbai), NIT Durgapur, NIT Trichy, NITK, etc.

And at design & starutp events like Startup Saturday Mumbai, WordCamps, Design Day, The UX Project, Behance Design Review, and more.


Most of what I write about design, startups, technology, personal finance, and everything else is on Medium.

Sometimes, I publish some notes on design, entrepreneurship, life, and startups exclusivly on 64 Notes.

Some of the work is mentioned/republished in publications like Bloomberg, Business Insider, MakeUseOf, Open Education Database, Cretive Bloq (.net Magazine).

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